When you work in sales or operations and your company is looking to attract more international customers, a great way to help make that happen is with small gestures. For example, simply using salutations in prospective clients’ native languages when you email them could be the deciding factor in whether you seal the deal. The gesture indicates that you truly do care and are willing to put in work. Think along these lines for salutations on notifications and apps, and you’re in an even better position. Italy has a lot of potential, because as you no doubt know, life there is highly relationship based. Adding a personal touch can be extremely effective, so here’s the scoop on basic salutation terms in Italian.