435 million users worldwide and counting. Trying to support every single one of those customers is a monumental task, but for PayPal it’s been a challenge which they overcame, thanks to a carefully crafted, global support strategy.

From localizing their marketing efforts, to being able to provide support in any language, PayPal’s journey to having a global presence has involved a lot of lessons along the way.

In this episode we spoke to Josh Taylor, to learn more about what he picked up from his experiences, and how they can make a difference to your approach to global customers.

In this webinar you’ll learn:

• How PayPal selected which regions to enter and support
• What role BPOs and partners had in the expansion process
• How PayPal were able to overcome the language barriers
• How best to manage and coordinate global support teams

Check out the webinar recap:

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