All businesses strive to be customer-centric, but ensuring everyone is thinking about the customer first in everything that they do is no easy task. Yet there are some businesses that have managed to achieve this, and renowned coffee brand Nespresso are one of those who do it exceptionally well.

During this webinar, we spoke to Michela Cocco to learn more about why customer-centricity is crucial for Nespresso and how you can build a similar culture within your business.

In this webinar you’ll learn:

• The three core pillars of customer-centricity
• Why CX governance is critical and how it works in action
• How best to measure success as a customer-centric organization
• Practical tips to encourage customer focus in your business