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No Customer Left Behind: How to Combine Technology and Strategy to Design Customer-Centered Experiences for All

November 2, 2021

In today’s ever-changing world, brands are constantly exploring ways to better connect with customers. However, localization is often an afterthought when building customer journeys and unlocking new audiences. Without a specific strategy for language and translations, how can brands better connect with their global customers? Join Liliana Petrova, from The Petrova Experience, as she outlines how to leverage language and language technologies to serve and satisfy more customers.

Elizabeth Eames
Communications Strategist

Liliana Petrova
CEO & Founder

About the Author

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Content Team

Unbabel’s Content Team is responsible for showcasing Unbabel’s continuous growth and incredible pool of in-house experts. It delivers Unbabel’s unique brand across channels and produces accessible, compelling content on translation, localization, language, tech, CS, marketing, and more.

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