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No Customer Left Behind: How to Combine Technology and Strategy to Design Customer-Centered Experiences for All

November 2, 2021

In today’s ever-changing world, brands are constantly exploring ways to better connect with customers. However, localization is often an afterthought when building customer journeys and unlocking new audiences. Without a specific strategy for language and translations, how can brands better connect with their global customers? Join Liliana Petrova, from The Petrova Experience, as she outlines how to leverage language and language technologies to serve and satisfy more customers.

Elizabeth Eames
Communications Strategist

Liliana Petrova
CEO & Founder

About the Author

Profile Photo of Chloé Andrews
Chloé Andrews

Chloé is Unbabel's Product & Customer Marketing Manager. She specializes in enhancing customer understanding of Unbabel’s products and value through targeted messaging and strategic communication.

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